Healthcare Marketing for Hospitals & Clinics
More booked patients. Lower cost per patient.
Google and Meta Ads for hospitals, clinics and medical providers, measured on bookings and attended visits rather than form fills. Built on account structure, accurate tracking and landing pages that convert.
From the first search to the patient in the chair
Most healthcare accounts stop measuring at the form. Every step here is tracked, so bidding learns from patients who actually attend.
Searches
Looks for a treatment or specialty on Google.
TrackedSees the right ad
Ad copy written for that exact service.
TrackedLands on the page
A page built for the service, not the homepage.
TrackedMessages or calls
WhatsApp, call or form, each tracked separately.
TrackedBooks
The booking is confirmed by your reception team.
TrackedAttends
Attended visits feed back into bidding.
TrackedFrom high spend to booked patients
A higher conversion rate on almost half the spend
- Challenge
- Campaigns without clear goals, a high acquisition cost, Quality Scores below 3, landing pages that did not match the ads and a 7% conversion rate.
- Approach
- A full restructure around the patient journey, keyword and Quality Score work, rebuilt landing pages and more accurate conversion tracking.
- Result
- Conversion rate rose from 7.95% to 19.95% while spend for the period dropped by almost half.
From wasted clicks to real bookings
The account was bidding on poorly matched keywords with Quality Scores below 5. Keywords were rebuilt and the landing page improved.
Scaling from 3 to more than 10 services
Keyword overlap was removed, Quality Scores raised and landing pages improved so new services could run profitably.
What does a booked patient cost you?
Enter your own numbers. The calculation shows where improvement matters most.
Your current numbers
Illustrative calculation from the numbers you enter. It is not a forecast.
Get a real assessment →Built for medical providers that want patients, not clicks
Hospitals & medical centers
Patient acquisition across departments, with booking tracking per service.
Specialty clinics
Dental, dermatology, aesthetics, ophthalmology and fertility clinics.
Medical tourism
International patients for clinics and hospitals that treat patients from abroad.
Diagnostics & home care
Labs, radiology centers and home healthcare providers.
What you can count on
Policy-compliant ads
Google and Meta healthcare advertising policies respected from day one. No exaggerated claims.
Your accounts, your data
Campaigns run in your own ad accounts, with full access to every report.
Reports in patients
Monthly reporting on bookings, cost per patient and revenue, not impressions.
Healthcare advertising questions
Do you work within Google and Meta healthcare policies?
Yes. Copy, targeting and landing pages are built to comply with healthcare advertising policies, which also protects the account from limits and disapprovals.
How much does it cost?
Management is a monthly fee based on the platforms, markets and scope of work, and it is separate from your ad budget. You receive a fixed proposal after the free audit, so you know the full cost before committing to anything.
Can you track WhatsApp and phone bookings?
Yes. Calls, WhatsApp clicks, forms and confirmed bookings are tracked as separate conversions, so bidding learns from real patients.
Do you run Meta Ads for clinics as well?
Yes. Google captures existing demand, and Meta builds demand for elective treatments. Both are planned together.
How do you measure success?
By cost per booked patient and revenue per channel. Leads matter only when they become bookings.
Do you work with international patients?
Yes. Campaigns run in Arabic and English, for local patients and for international patients travelling for treatment.
Tell me about your facility
Share your current setup. You will receive an initial assessment and the biggest opportunities within one business day.
What happens next
- A reply within one business dayI review your details personally and confirm the next step.
- Account and goals reviewStructure, tracking and spend checked against what you want to achieve.
- A clear plan, no obligationYou receive the findings and a recommended plan. The decision is yours.
You work directly with me on strategy and every major decision. A dedicated execution team works under my direction.
View LinkedIn profile →Fill your calendar with patients who show up.
Patient acquisition measured on bookings, not clicks.
