Free Google Ads & Meta Ads Audit
Find where your ad budget is leaking.
A senior review of your Google Ads or Meta account by a performance marketer with 8+ years and $25M+ in managed ad spend. You receive the five largest sources of wasted spend and a clear plan to fix them within 3 business days.
- Conversion trackingDuplicate purchases inflate resultsD
- Search terms18% of spend on irrelevant queriesF
- Account structureThree campaigns bid on the same termsC
- Quality ScoreCore keywords below 5C
- Landing pagesSlow on mobile, message mismatchB
- Budget splitBest campaign limited by budgetD
A clear diagnosis, not a generic report
Six areas reviewed in every account, across Google, Meta, TikTok and Snapchat.
Wasted spend, ranked
The five largest sources of wasted budget, ordered by how much they cost you.
Tracking check
What is measured, what is missing and what is counted twice.
Structure & Quality Score
How campaigns, ad groups and keywords are organised, and what that costs per click.
Search terms & audiences
Where spend goes to the wrong searches or overlapping audiences.
Landing pages
Message match, mobile speed and the barriers that stop visitors converting.
Action plan
Prioritised fixes you can apply with or without me.
Three steps. No obligation.
Share access
Grant read-only access to your ad account, or share a screen recording if you prefer.
Senior review
Structure, tracking, search terms, Quality Score, audiences and budget split reviewed in depth.
Findings call
A walkthrough of the five largest issues and the order to fix them. You keep the plan.
How much is wasted spend costing you per year?
Open your search terms report, estimate the share of spend on irrelevant terms, and enter it below.
Your account
Illustrative calculation from the numbers you enter.
Find my wasted spend →What you can count on
Read-only access
The audit never changes your campaigns. Access can be removed the moment it is done.
Confidential
Your account data is used for the audit only and is never shared.
Useful either way
The plan is yours, whether you implement it yourself or work with me.
About the audit
Is the audit really free?
Yes. There is no fee and no obligation. It is the best way to see how I work before any engagement.
How much does it cost?
Management is a monthly fee based on the platforms, markets and scope of work, and it is separate from your ad budget. You receive a fixed proposal after the free audit, so you know the full cost before committing to anything.
Which platforms can you audit?
Google Ads, Meta Ads, TikTok Ads and Snapchat Ads. Many audits cover two platforms together.
What access do you need?
Read-only access to the ad account is enough. For Meta and TikTok, analyst or view access through Business Manager works.
Is there a minimum budget?
The audit is most useful for accounts already spending, because there is enough data to find patterns.
What happens after the audit?
You receive the findings and a prioritised plan. If you would like help implementing it, we discuss scope then.
Request your free audit
Share your account details. You will receive the findings within 3 business days.
What happens next
- A reply within one business dayI review your details personally and confirm the next step.
- Account and goals reviewStructure, tracking and spend checked against what you want to achieve.
- A clear plan, no obligationYou receive the findings and a recommended plan. The decision is yours.
You work directly with me on strategy and every major decision. A dedicated execution team works under my direction.
View LinkedIn profile →Stop guessing where your budget goes.
Get a senior audit and a clear, prioritised plan.
